120Water is a digital solution for water sampling, testing, compliance, and infrastructure. By allowing water systems to centralize data, automate workflows, and identify issues faster, they allow water systems to provide us with clean and safe drinking water.

About the project

When 120Water approached us to take on their site’s redesign, I was ecstatic. A few years back, my team and I worked with them to launch their original website, so I was excited to go back and redesign it. Their team had pivoted their business from B2C to B2B, and their site no longer worked with their new business strategy. I worked to overhaul the website, reorganize their content, and elevate their brand from start-up to experienced and professional.